Mirror, mirror on the wall, which cities in the U.S. are the vainest of them all?
We're all for wanting to look good -- heck, we spend our days telling you about the latest, greatest (and not so stellar) in the world of beauty. But then there's vanity -- being obsessed with looks to the point of spending major bucks on stuff that's supposed to make you pretty. We compiled data on the vanity industry -- plastic surgeons, tanning salons and businesses that cater to your hair, nails and skin -- to find out which cities are more obsessed than the rest. Find out if you live in a me-me-me city.
No. 1: New York City
Sure, there are only 4.1 plastic surgeons per 100,000 people in the New York City region (compared to Salt Lake City's six), but the Big Apple outspends every other city in nearly every category -- more than $21 million on hair coloring, $32.5 million on skin care, $5.5 million on makeup and nearly $530,000 on hair growth products. According to the Census Bureau, there were more than ten thousand personal care businesses (think: hair and nail salons, day spas) in 2002 (the most recent year available) -- nearly three times the number in any other city. The state of New York also has the second highest number of hair restoration surgeons, and chances are they're centralized around The City.
No. 2: Miami, Florida
Miamians aren't the healthiest specimens according to Census statistics on smoking, drinking and exercise, but what they lack in natural assets they more than make up for in beauty products and services like manis and pedis, facials, hair treatments, makeup and plastic surgery. There are 5.2 board certified plastic surgeons for every 100,000 people (in a city of nearly 425,000). And the bare-it-all citizens spend more than $23 million annually on cosmetics, skin care and hair products.
No. 3: San Francisco, California
Despite the city's au natural patchouli-hippie history, San Francisco ranks third in vanity industries and spending. Citizens blow about $11 million a year on skincare, $5.2 million on hair products and $1.3 million on makeup, and there are 5.4 plastic surgeons per 100,000 people.
No. 4: Salt Lake City, Utah
Shocking but true: the home city of the Mormon church boasts more plastic surgeons than any other city in the U.S.: for every 100,000 people, there are six plastic surgeons. Compared to other cities, Salt Lake has fewer businesses devoted to the art of beautifying (344 by Census count) but the citizens spent only slightly less on services each year: $2.2 million on hair coloring, $2.5 million on cosmetics, and nearly $4.5 million on skincare.
No. 5: Los Angeles, California
Of course you thought Silicone City would top the list of cities obsessed with looks -- and it does in some categories. There are 4.1 plastic surgeons per 100,000 people, and Angelenos spend nearly $50 million a year on cosmetics, hair products and skin care. California has more hair restoration surgeons than any other state, and we're betting they're heavily concentrated here. Number of personal care businesses? More than 3,700 -- second only to New York City.
No 6: Dallas, Texas
As the saying goes, everything is bigger (but not necessarily better) in Texas, and that includes dollars and businesses devoted to making people pretty. There were more than 1,500 salons (hair and nail) in 2002 (the most recent data available from the Census), and we're guessing those numbers have dramatically increased, as the population has.
No. 7: San Diego, California
You'd think the natural beauty and year-round splendor of sunny, southern California would keep the population looking good, but they spend a fortune on their faces (and on hair and skin). There are 5.2 plastic surgeons per 100,000 people, and San Diegans spend more than $3 million annually on hair coloring alone. They spend at least $900,000 on cosmetics, but thanks to potentially brutal sun exposure, a whopping $6.2 million on skin care.
No. 8: Charleston, West Virginia
No, it's not a typo. We're basing this entry on one staggering fact alone: the city has more indoor tanning salons per person than any other city in the country -- about 33.7 per 100,000 people, according to a study published in the American Journal of Preventive Medicine. That's more than New York City, Los Angeles, San Francisco, San Diego and Miami combined. And it's not like we're talking about a place like Anchorage, Alaska, where you get only a few hours of sunlight every day in the winter. They've clearly missed the memo about UV rays making your skin look like carry-on luggage.
No. 9: Minneapolis, Minnesota
When it's frostbite weather outside just about 85 percent of the year, it's no wonder these Minnesotans spend a lot of time and dough their looks. That kind of cold wreaks havoc on hair, skin and nails. At last count (in 2002, the latest Census data available), there were 1343 "personal care" businesses in the City of Lakes, more than a thousand of which were hair salons.
No. 10: Louisville, Kentucky
There's definitely more to Louisville than the Kentucky Derby and mint juleps. The city is home to approximately four plastic surgeons per 100,000 citizens (in a town of more than 700,000), and spending on hair, makeup and skin care products and services tops $5.5 million, according to Information Resources, Inc., a Chicago-based company that tracks and analyzes consumer spending trends.
SOURCE: TOTALBEAUTY.COM
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